Expert originally designed the Rainey Collins website in 2014 and the site served them well. In 2021 Rainey Collins decided to have their website freshened up to keep up with the latest technology and trends for websites, as well as making it more modern and attractive. The refreshed website had to be easy to navigate, have concise content, have a new ‘look and feel’ and be fully responsive on all screens and devices.
Our Solution: The team at Expert improved Rainey Collins’s interaction with its community by refreshing the design of the site to be in line with more modern website standards, such as full-width, mobile-responsive design, succinct content, updated fonts and engaging imagery. From a functionality perspective Rainey Collins did not lose any features.
Expert’s Added Value: A website reskin involves designing a new homepage layout, creating a new template design, and then applying this to the current content pages. This results in a fresh-looking website with little disruption and is a speedier and more cost-effective way to stay up with the times.