The North America Human Resource Management Association (NAHRMA) is the representative body for human resource management associations of Canada, Mexico and the United States of America. It was founded in 1997 and represents the interests of over 300,000 HR professionals and the HR profession of North America. As a not-for-profit, NAHRMA improves the quality and effectiveness of professional HR management in both the public and private sectors.
NAHRMA felt that its current website was outdated and tired so approached Expert to create a functional, easy to navigate, relevant and professional site.
Our Solution: Expert created a MoST CRM website that allowed NAHRMA members to have more resources accessible through their site, which enabled them to better interface and engage with each other, whilst also being easy to use by non-technical people across a range of cultures and languages.
Expert’s Added Value: NAHRMA wanted a fresh new look and asked Expert to also redesign their logo. This was done without losing the connection of the three countries and the profile they had established over the years, yet still provided a modern and appealing centrepiece for their on-line presence