To avoid the need to rebuild your entire website from scratch because it’s out-dated, you should periodically review your online presence and undertake more minor web projects accordingly

There’s no real fixed time-frame on how often you should seek professional assistance with your website, because every website is different and as such, there are many different reasons to make changes. Here are two major reasons to update your website: 

1. ‘Look and feel’ modifications

This is often also referred to as website re-skinning or re-designing, and involves modifying the visual, navigational and graphic design aspects of your website. It focuses on the front end of your site, with little to no change required to the functional requirements.

As a general rule you should aim to have your website look and feel updated at least every 2 to 3 years, because many design trends will come and go in that time, and it’s likely that your industry trends will evolve too.

The risk you run by not updating your website’s look and feel is that site visitors might not trust you or, even worse, might think that you've stopped operating. Search engines are less likely to rank you highly if your website isn’t regularly updated.  

WEBSITE RE-SKIN EXAMPLES

Mackenzie District Council

Henry Hughes Intellectual Property: Australia & New Zealand

The New Zealand Federation of Women's Institutes Inc.

2. Functional modifications

This is when you want to add new functionality to your website, so that it can perform new tasks. For example, you may want to add a discussion board, new email forms, searchable database directories or perhaps a custom made tool.

MoST Infrastructure Platform has a wide range of components and features that can be added to your website. Visit our MoST website to see what’s available. Alternatively, if you want a custom built tool, our developers can design and develop unique software that will best suit your needs.

If you want to explore the option of updating your website look and feel, or adding to your website's functional ability, get in touch with us today.